The et alia girl appreciates considered design and quality fabrics and likes to look well put together without it looking like she has put too much effort into it – she is effortlessly cool. She needs stylish yet practical clothing to take her from work to events to the weekend.
Introducing LUXE LOUNGE BY ET ALIA, a new capsule collection of designer sweats perfect for weekends and off-duty days when you want to be both comfortable and stylish. Crafted in high quality sweatshirting the collection gives off effortlessly cool vibes and hits the mark for on trend lounge and leisure styling. All styles are finished with signature satin embroidery giving them that luxe factor.
et alia is designed and managed by Jane Laird-Pick, a qualified designer with 20 years experience in the NZ womenswear market, across design, brand management, wholesale and retail sales. This new label brings together the best of her skills and experience and allows her to express her innate sense of style and understanding of how the modern woman likes to dress.